GDPR email template

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As you already know, since the new General Data Protection Regulation came into effect in 2018, you cannot use your contacts' data without their consent. Moreover, this consent must be explicit. From now on, having implicit or tacit consent is no longer valid if we want to use this data for commercial campaigns.

Therefore, you will not be able to send campaigns to those users from whom you do not have consent. To do so, you must first obtain their permission, only then will you be able to communicate with them.

If you want to launch a campaign focused on GDPR to collect your contacts' data, you can take advantage of our new free GDPR email template. In it, you must indicate what treatment you will give to the data of those who give you their consent. It is very important to be transparent because the more detailed the information, the more likely people are to give us their consent.

Since you still do not have consent from your contacts, you cannot send them commercial information, and the sole purpose of the template is to request their consent. Therefore, the design only includes a text box that you can adapt to your company's needs and the buttons they should use to confirm or deny their consent. Remember, however, that neither accepting nor denying the processing of their data is valid, as consent cannot be obtained by omission.

To ensure that the campaign works, it is important that its content is clear and precise, but remember that it all starts with the subject line. Use a good subject line to make it clear to your contacts what you expect from them. "Do you want to receive our communications?" or "Important: we need your consent" could be some ideas.

Once you have sent the campaign and contacts start responding, Acrelia's system will store the date and time when the user gave you their consent, as well as their IP, to record it and have this information available in case someone files a complaint.

This responsive template can be easily adapted to your needs and those of your subscribers, thanks to our easy and intuitive online editor.

In Acrelia News we offer you a wide gallery of email templates to help you create professional email marketing mass mailings.

All Acrelia News' email templates, such as the "GDPR email template" you are seeing now, are responsive and are prepared to be displayed optimally in the most popular email managers, browsers and mobile devices and tablets.

Schedule a free demo, our experts will advise you on the best Email Marketing solution for your business.