Templates vs Campaigns

It is important to understand the difference between two basic concepts when designing your email campaigns: Templates and Campaigns.

Templates" are a pattern that you design to use as a basis for your email campaigns. In Acrelia News is very easy to design a 'template' and then modify it with the specific content you want to send in each campaign.

Templates

A template is a pre-established design on which you build your campaign. Creating templates is very practical and allows you to save time in the design of your emails: you can create a design with your colours, logo, social networks, content structure ... to use as a basis when you design each one of your email campaigns.

In Acrelia News, in addition to offering you a variety of free templates that you can modify to suit your needs, we also offer you different alternatives to create templates. You can use a predesigned template, design your own from scratch based on another one and even import a template in HTML code. 

Campaigns

A campaign is the email you create and send to your contact list or segment. With the Acrelia News campaign editor, you can easily create, duplicate, delete and reorder content blocks. Mix and match different blocks to create a unique look and feel for your campaign.