How to send a campaign only to those contacts who have not received a previous campaign

Sometimes you may need to send a campaign only to those contacts to whom you did not send a previous campaign.

To do this, you will need to create a segment (or filter) that includes the subscribers who did not receive the campaign and send to this new segment instead of sending to a whole list of contacts. 

To do this, you will need to follow these steps:

1. Create a segment that includes the contacts who did not receive a campaign.

To create the segment, go to "Contacts - Segments" and click on the "New" button. Once you have entered the name of the segment (try to use a name that helps you to identify it, (i.e. "Didn't send the Webinar last call campaign"), select the list of contacts to which you sent the previous campaign. In the "Type of coincidence" section, you should leave the default option (All rules) and in the "Segment rules" section, create a filter as follows:

• In the first drop-down menu select the option: "Sending".
• In the second drop-down menu select the option: "Has not been sent".
• In the third drop-down menu select the corresponding campaign already sent (i.e. Webinar last call).

Don't forget to save the segment once you have configured it. You will find more information on how to create and use segments in the following article.

2. Send to a segment

Once you have created the segment, you can send the new campaign. To do this, go to "Campaigns - Send campaign" and in the "Recipients" section, select the option "segment of a list". Then, in the drop-down menu, select the segment you have previously created. Click "Next" and finish the sending process as usual.

If you need to send a campaign to those contacts who did receive a specific campaign, we recommend that you read the article "How to send a campaign only to those contacts who have already received a previous campaign".