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SIGN UP NOWWe understand enriched SMS as a message that goes beyond simple plain text, with a maximum of 160 characters, which constitutes all simple messages. Enriched SMS includes additional content.
The additional content of enriched SMS, which distinguishes them from simple SMS, can include different fonts and font colours, but also images, videos, or buttons serving as a Call-to-Action (CTA).
Currently, there are two systems that allow sending enriched SMS to users. The first, RSC, sends these messages directly to the user's terminal, so their display will always depend on the device each recipient has. The second system, Landing SMS, involves adding a link to a landing page in the SMS, so users can click on it and access the enriched content you want to send them.